I don't know if it's deliberate or what, but when will the IT industry realise that if you want people to buy a product, stop making it look like a computer.
Case in point - when digital camera's first appeared, none of them looked like a camera - and surprise, surprise - hardly any sold.
Fast forward to today and the advance of HTPCs. Locally, Harvey Norman made a move into them 18 months ago and failed. Why? Because they were selling them as HP towers!!! You've got to be joking aren't you. WAKE UP EVERYBODY. If you want people to use a computer as a consumer electronics device, make them look like one (so it integrates into your AV equipment).
Imagine spending truckloads on Receivers, Tuners, etc and then be forced to wack a ruddy ugly PC tower on the floor. When will we learn??? We have to take the technology fear away from what people are experiencing. Make it easy, make it familiar - and you'll see them in droves...
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